Social media marketing
Social media strategy
Any social media marketing campaign must start with a comprehensive strategy. It may be tempting to let your teenager or intern run your social media accounts, but social media as a marketing technique is considerably different. Being popular personally doesn’t always equate to being good at it for a business or brand.
Our team have been teaching social media marketing for over a decade, helping brands all over the world reach their potential and gain new customers online.
By setting clear goals, outlining the pros and cons of each platform for your brand and developing a strategic approach to the audience, types of content, engagement levels, the tone of voice and so on, we help you establish your brand as a clear leader in your industry.
Social media management
Running social media profiles can be time-consuming, particularly for small to medium business owners. That’s why we’ve put together a team of social media executives to help you.
We don’t believe in taking control away from you, your account remains your own, and you can log in to respond to your audience any time you wish.
What we can do is help you stay active, posting native and linked content, curating content from predefined safe accounts, manage engagements, listen for brand mentions and generate leads. With our alert system, you can be as hands-on or off as you wish. We’ll alert you when your attention is specifically needed.
With our creative team at their fingertips, our social media executives are ideally placed to keep your social media platforms relevant and engaging.
Social media advertising
No social media campaign is complete without social media advertising. From boosting posts to generate more views and engagements. These lead to creating and managing creative adverts that generate link clicks to your sales funnel.
All you need to do is set your budget and our executives implement and manage the process to completion, and provide you with a report on the success of the campaign.
Social media marketing services
We offer a variety of services here to get you started and successfully suite every need using Margin.
Audit
Our social media auditing service clearly breaks down the success and failures of your social media profiles, compares your efforts to your competitors and provides suggestions for areas of improvement. This is perfect to measure how well your currently is doing.
Engagement
It’s important not to just talk about yourself online. You need to engage with people and brands. That’s why we offer an engagement service where we track, comment and engage with social posts for you. Increasing your engagements in the process.
Analytics
Of course, all our work can be tracked through our analytics software. We’ll be able to tell what is and isn’t working and provide advice on improving campaigns as they go on. You’ll not be left in the dark with our regular reports.
Publishing
Getting the most out of publishing on social media takes knowing when to post to get increased engagement, the tone of each platform and the right trends and more. Let our team increase your engagement through our social publishing service.
Listening
Our specialist software means we’re able to scan social media for keywords and phrases related to your business. This can be your brand name to people asking for your type of product or service. We then engage with that account on your behalf.
Competitor Analysis
Knowing how your competitors are doing can be useful when planning your campaign, generating ideas for future campaigns or understanding what to avoid. We’re able to collect data from your competitors account and compare it to yours for in-depth analysis.
Reach more people through social media
If you’re looking for stress-free, high-quality creative social media management then speak to one of our team today.